Gaining sales means gaining credibility. We asked multiple Facebook groups how individuals within those groups gained credibility, to then turnaround and gain sales. Here's what they said:
"I use the podcast to give value to my audience, I tell people on my podcast about events I am at and special offers I have which gives me income. Its got me noticed by other business owners and got me speaking gigs"
"Get client + Deliver Outstanding Results = Credibility"
Trust has to be earned first through spoon feeding products/services/content. Combine this with a personalized approach to doing so, and showing an incredible and defensible form of knowledge (like you were defending a dissertation).
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