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EntHead: High Ticket Sales Advice| For Entrepreneurs, Coaches, & Consultants | To Increase Quality, Value, & High Ticket Sales

10 Minute Daily Show, by Dr. Matthew D. Gonzalez, Chief Enthead - 'The High Ticket Sales Advisor'! Enthead Provides: • High Ticket Growth Resources, • For Professionals who want to increase knowledge to attract high paying clients, • By Entrepreneurs with highly valued fees, • So that you and your organization can generate high ticket sales!
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EntHead: High Ticket Sales Advice| For Entrepreneurs, Coaches, & Consultants | To Increase Quality, Value, & High Ticket Sales
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Now displaying: January, 2017
Jan 31, 2017

Gaining sales means gaining credibility. We asked multiple Facebook groups how individuals within those groups gained credibility, to then turnaround and gain sales. Here's what they said:

"I use the podcast to give value to my audience, I tell people on my podcast about events I am at and special offers I have which gives me income. Its got me noticed by other business owners and got me speaking gigs"

"Get client + Deliver Outstanding Results = Credibility"

Trust has to be earned first through spoon feeding products/services/content. Combine this with a personalized approach to doing so, and showing an incredible and defensible form of knowledge (like you were defending a dissertation).

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Jan 30, 2017

 

Facebook's Instant Article provides a solution to slow browsing loads of your content by keeping the material in Facebook's platform. You can integrate Instant Articles as a plugin, thus writing once and reading in many formats. Further, you can monetize through Facebook's Instant Articles by:

  1. Selling 100% of ad space within your article
  2. Integrate with Facebook's Audience Network and keep 70% of ad revenue

According to Facebook's measurement and metrics of Instant Articles, you'll achieve:

  • 10 times faster downloads
  • 20% more instant articles are read than launching a browser to load
  • 70% of individuals are less likely to abandon the article

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Jan 27, 2017

Ryan Rhoades, from Reformation Designs, discusses extending your brand through website and graphic designs. He further discusses how he put together his own event to help attract new clients. He further discusses:

  1. What strategies do you see in terms of designing the brand, website, and content (aside from consistency) that is helping businesses grow?
  2. Are their trends you're seeing regarding web design that is making a difference in terms of business growth?
  3. Video is expected to continue to grow in '17...what components do you recommend for a video to gain traction, viewers, and ultimately buyers?
  4. What branding ideas have you seen really work in terms of gaining business?
  5. What processes/tools/procedures do you use to help you run your business that you'd like to share?
  6. Any final lessons learned regarding business that you'd like to share with the Enthead listeners?

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Jan 26, 2017

 

Johannah Cole discusses extending your brand through stories on social media. She further discusses trends in social media, to include answering:

  1. Telling stories is becoming a piece of social media now...what story elements should be a part of an organization's social media plan?
  2. How can one implement story telling across the vairous social media platforms?
  3. What are some methods for building a community?
  4. Are their methods to build engagement once the story has been set forth?
  5. What areas within social media do you see coming in the next 6 months that will help with story building?
  6. Any final lessons learned you'd like to share with the Enthead listeners?

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Jan 25, 2017

Arne Giske, from the Millenial Entrepreneur, discusses living as a digital nomad and lessons learned in digital marketing, to include answering:

  1. What strategies have you developed to earn a living as a digital nomad?
  2. What digital marketing strategies have you developed or adopted to help you grow?
  3. What did you do different in your 2nd/3rd year in business to make sure you grew for the long term?
  4. Are there any tools/processes/procedures you use to run your business that you'd like to share with the Enthead listeners?
  5. Any final lessons learned regarding business growth that you'd like to share with the Enthead listeners?

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Jan 24, 2017

 

Christine McAlister, from Life with Passion, discusses her business experiences in for profit and non profit industries. She further delves into marketing and selling tactics, to include answering:

  1. What were your businesses that you owned and were the hardest lessons learned that were common in running all of your businesses?
  2. What are the major differences in growth strategies in the for profit vs. non profit environments?
  3. How do you advise organizations brand to get to the next level in marketing, visibility & leads?
  4. What are some ways you help entrepreneurs thrive?
  5. Are there any growth techniques you used in your businesses to help get each one over the hump, especially in their 2nd/3rd year?
  6. What tools/processes/procedures do you use to help you run your business that you'd like to share with the Enthead listeners?
  7. Any final business lessons learned you'd like to share with the Enthead listeners?

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Jan 23, 2017

Instagram's new Business Insights helps you review metrics, while help you form your business strategy for Instagrammers specifically. Topics include:

  • 500,000 advertisers
  • 75% Instagrammers post something after being inspired
  • 50% of Instagrammers follow a business
  • Stories carry more features for you to build your videos
  • Insights help you review metrics to assess what is and isn't working

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Jan 20, 2017

Christina Ochoa, of the Social Butterfly Gal, discusses the various aspects of social media and branding bridging the two together. She further discusses:

  1. What are some proven methods organizations and entrepreneurs can use to funnel marketing strategy down to branding?  
  2. Are their common techniques business owners can use to build their product/service brands?                    
  3. How can an organization communicate the 'message' of their brand so that the customer understands the original intent of the brand?
  4. How do you tie branding with social media?
  5. Are their any tools/processes that you use to run your business that you'd like to share with the Enthead listeners?
  6. Any final lessons learned regarding business that you'd like to share?

Visit Enthead @ any of the following:

 

Jan 19, 2017

 

Jaime Irvine, of Influence Revenue, discusses Buffer for social media and Zoho for CRM to run his business while remain productive. He further discusses B2B sales techniques to include:

  1. What mobile techniques of b2b sales do you find working well for organizations?
  2. How can one run their business like a franchise, what's the benefit, and why should they do it?
  3. Are their operational strategies for an entrepreneur to consider when planning their business?
  4. What trends do you see occurring in b2b sales in the next 6 months?
  5. Are their tools/processes/procedures that you use to run your business that you'd like to share with the Enthead listeners?
  6. Any final business growth lessons learned that you'd like to share with the Enthead listeners?

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Jan 18, 2017

Tony Durso, Dream Business Maker, answers growth aspects in terms of revenues and sale the following:

  1. What are common questions you hear on the Revenue Chat Radio that would help entrepreneurs attempting to grow?
  2. What are some sales procedures that you find work well for most growth organizations?
  3. You've interviewed quite a few successful business owners, what are some common areas these leaders have problems with that our listeners can learn from before they make a similar mistake?
  4. What tools/processes/procedures do you use to run your own business?
  5. Any final lessons learned you'd like to share with the Enthead listeners?

Visit Enthead @ any of the following:

Jan 17, 2017

 

Joe Pulizzi, Content Marketing Institute, discusses best practices in content marketing strategies, tactics, and operations. He further reviews trends in content marketing, to include social media, and answers the following:

  1. Are there patterns you find work well in designing content that can build on itself to help build your audience?
  2. What have you learned about social media that has impacted how you design, develop, and release your content?
  3. Are their trends that you forecast regarding content delivery that you foresee in the next 6-12 months?
  4. What tools/processes/techniques do you use to help you run your business that you'd like to share with the Entheads?
  5. Any final lessons learned regarding business growth you'd like to share with the growth entrepreneur?

Visit Enthead @ any of the following:

 

Jan 16, 2017

Dr. Matthew D. Gonzalez, Chief Enthead, reviews the latest changes with YouTube videos and provides 7 Ideas to help you bring your products/services to life on video. Ideas and changes to YouTube include:

  1. Content, you have 3 minutes to keep someone's attention, YouTube's algorithms like longer videos that have people watching longer.
  2. Interactive engagement
  3. Mobile, annotations, cards, end notes
  4. Video titles should be interrelated
  5. Use transcripts as your description
  6. Thumbnail images
  7. Keep up with Algorithm changes and research

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Jan 13, 2017

 

SEO Company, http://aardvarkworks.com/

Burt Ropiha, SEO & Internet Marketing Consultant, discusses how Google Analytics, SEO, and Digital Marketing are not one in the same and how each one is very different with varying outcomes. Burt further answers:

  1. What are some common metrics within Google analytics that can help perform market research?
  2. What other methods outside of analytics can you recommend to perform market research?
  3. Video is supposed to be really huge in '17...what aspects or topics must every video include to be successful on YouTube or on a website?
  4. Are their growth techniques you've successfully implemented for your clients to help produce growth through SEO and/or digital marketing?
  5. Are their any tools/processes/procedures you use to run your business that you'd recommend to the Enthead listeners?
  6. Any final business growth lessons learned you'd like to share with the Enthead listeners?

Possible Resources include:

  • https://www.clickfunnels.com
  • https://www.leadpages.net
  • www.optimisepress.com
  • https://www.semrush.com
  • https://majestic.com

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Jan 12, 2017

Tim Sanders, former employee at Broadcast.com with Mark Cuban, and CSO at Yahoo, discusses solid case studies and lessons learned in sales, leadership, business, growth and entrepreneurship answering questions to include:

  1. What are some of the lessons learned you convey in 'Dealstorming'?
  2. How do you bridge sales and leadership together so that growth entrepreneurs can behave and prosper like their larger counterparts?
  3. What are some common areas of sales/marketing you help organizations with, but wish they would ask you about other areas that they're missing?
  4. Are their areas of team development you believe can help an organization/entrepreneur strategize toward improving sales?
  5. What tools/processes/techniques do you use to help grow your own business that you'd like to share with the Enthead listeners?
  6. Any final lessons learned regarding business you'd like to share?

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Jan 11, 2017

 

Joshua Koch, financial strategist, discusses the methods of financial growth specifically for entrepreneurs. Topics include:

  1. Key methods to free up cash to invest for the future
  2. Evaluating and measuring growth through budgets
  3. Financial performance in the face of organizational growth
  4. Factors toward valuation of an organization and traction
  5. Considering the state of the industry in relation to organizational growth

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Jan 10, 2017

John Rukosky, from Rukosky and Associates, provides us with his decade of business experiences, specifically regarding planning and taxes, by responding to topics such as:

  1. Tax changes in 2017
  2. What he wishes business owners would ask him that they're not asking
  3. Tax trends with the new Presidency in the USA
  4. Tools/processes/procedures toward financial management to run your business
  5. Final lessons learned regarding taxes and financial management

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Jan 9, 2017

Veteran podcaster Ryan Rukosky, from Rukosky and Associates, makes us aware of issues surrounding Crowdfunding, Lending, and Financial Growth to includes:

  1. What we need to be wary of regarding online lending
  2. SBA funding desires and wants
  3. Rollover of Business Startup (ROBS)
  4. Timing of when to seek funding
  5. Partnering and mentoring toward financial growth
  6. Crowdfunding as a financing option
  7. Final lessons learned regarding funding/financing

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Jan 6, 2017

David James, from Business Growth Digital Marketing, provides digital marketing strategies to help businesses grow. Topics include:

  1. What growth strategies can an organization who desires to grow adopt in relation to social media?
  2. Is there a process you recommend to list building that eventually leads to sales?
  3. What trends do you see in digital marketing in the next 6 months?
  4. Are there any tools you use to run your business that you'd like to recommend to the Enthead listeners?
  5. Are there any final business lessons learned you'd like to share with the Enthead listeners?

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Jan 5, 2017

 

A question, posted on Quora, asks: How Do Entrepreneurs Deal With the Risk of Failure? Enthead takes a shot at answering the question by discussing:

  1. Negative correlation between entrepreneurship and and risk
  2.  Avoid Risk by planning (quantitatively and qualitatively)
  3.  Have a backup plan if the business doesn't work

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Jan 4, 2017

A question, posted on Quora, asks: What is the biggest problem that entrepreneurship itself is facing? Enthead takes a shot at answering the question by discussing:

  1. Quality of Content
  2.  Little Research
  3. Pricing Too High or Too Low
  4. Planning

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Jan 3, 2017

 

Ramon Beccera, Sales Associate, dives into the realm of pure sales. Spoken like an experienced and seasoned salesman, Ramon has experiences in multiple industries where he discusses:

  1. Going all in without a Plan B
  2. Sales methodologies
  3. Tools/techniques to improve sales
  4. Trusting the process of sales and not just the results
  5. Final lessons learned regarding taxes and financial management

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Jan 2, 2017

 

Elon Musk starts our new year off in our Luminary Lunes series featuring quite the visionary. We review Elon Musk's entrepreneurial traits, and most of all, his guiding question that has led him to his endeavor as CEO & CTO of SpaceX and Chief Product Architect at Tesla, Chairman of SolarCity, and CoFounder of PayPal.

What things would have the great impact on the future of humanity's destiny?

  1. Internet
  2. Renewable energy sources
  3. Space colonization


Entrepreneurial Traits to live by:

  1. Have a high pain threshold
  2. Great product/service to stand out above the competition to become the trusted brand
  3. Seek criticism (especially from friends and take the approach that you're wrong)

New Opportunities

  1. Electric Transportation
    -Boring Company
  2. Genetics
    -Solving Diseases
  3. Brain/Computer Interface
    -Neuron level with Intelligence Augmentation

Beyond the Horizon

  • Brain Internet, Upload your thoughts to the cloud
  • Idea is no one person or population would be behind the learning curve

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